What theory of ethical reasoning would you use to persuade

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Businesses must be aware of the influence of their actions upon different groups of stakeholders. Some stakeholders are readily apparent, while others arise after a business has acted upon a decision. The role of the manager is to identify potential stakeholders and foresee their possible needs.

Read an Open Letter to Walt Disney from the National Labour Committee to Disney CEO Michael Eisner

What theory of ethical reasoning would you use to persuade the CEO to change? What if anything would you have advised Disney to do differently?

Reference no: EM1374797

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What theory of ethical reasoning would you use to persuade : What theory of ethical reasoning would you use to persuade the CEO to change? What if anything would you have advised Disney to do differently?

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