Reference no: EM131010050
edia Research - area of study
Find two current research studies (2013-present) on one of the following topics:
Media & the Environment
Social Media
Media & Politics
For example, here is a research study published in a scholarly journal:https://www.researchgate.net/profile/Leigh_Raymond/publication/272524477_Framing_partisan_predispositions_and_public_opinion_on_climate_change/links/55228b540cf2a2d9e1456950.pdf
Briefly discuss each study. Why were you interested in this area of study? Are the studies you found Effects Studies, Gratifications Studies, or other? What theories/concepts are discussed in the studies? If you were doing research in this area, what kind of research study would you conduct?
Leave in-text citations. At the end of your response leave an APA style Reference List of your two websites. Review the APA Style guidelines under Course Home.
• EFFECTS STUDIES: studying the ways mass media affect how audiences think and behave; studying the impact and effects of media on societyhttps://en.wikipedia.org/wiki/Media_influence
• GRATIFICATION STUDIES: uses & gratifications studies; understanding why people actively seek out specific media outlets and content to satisfy needshttps://en.wikipedia.org/wiki/Uses_and_gratifications_theory
2. Media Research Survey Activity
Complete Activity #5 in the Media Research chapter (iBook or PDF) and post your answers and calculations for questions 1-4 below.
Do not use my same questions. Be creative.
Media Research Activity
For this survey, do a quantitative Gratifications Study (ex. Internet use) or a quantitative Effects Study (ex. effects of videogame violence).
1) Develop 4 survey questions related to your study.
2) Give your survey to 5 people in person or online. (This is your sample group.)
3) Find the average of each question; see below for sample calculations.
4) Results Analysis: Discuss your results based on the average for each question.
Compute the current yield and capital gains yield
: Quiver Archery's bond currently is selling for $1,065; its value one year ago was $990. The bond has a $1,000 maturity value and a coupon rate equal to 7 percent, and it matures in eight years. Interest is paid annually. Compute (a) the current yield..
|
Assuming that annual receipts-disbursements will be uniform
: A project has a first cost of $120,000 and an estimated salvage value after 25 years of $20,000. Estimated average annual receipts are $25,900; estimated average annual disbursement are $15,060. Assuming that annual receipts and disbursements will be..
|
Research paper about press freedom
: Write a 15-page research paper about press freedom. Is there anyone who can do it
|
Present worth equivalent cost to the contractor of owning
: A grader costs $350,000 to purchase and is expected to have a useful life of 8 years. Annual operating and maintenance costs are estimated to be $35,000 per year, and the salvage value after 8 years of use is estimated to be $50,000. At an interest r..
|
What theories or concepts are discussed in the studies
: Briefly discuss each study. Why were you interested in this area of study? Are the studies you found Effects Studies, Gratifications Studies, or other? What theories/concepts are discussed in the studies? If you were doing research in this area, w..
|
What rate alans tax liability change if he takes extra job
: Alan earns $85,000 per year and is considering a second job that would earn him another $10,000 annually. At what rate will his tax liability (the amount he must pay in taxes) change if he takes the extra job?
|
Calculate the present value of cash flows
: Suppose that a firm’s recent earnings per share and dividend per share are $3.50 and $2.50, respectively. Both are expected to grow at 7 percent. However, the firm’s current P/E ratio of 16 seems high for this growth rate. Compute the dividends over ..
|
What is net interest income earned in dollars-spot rate
: Sun Bank USA has purchased a 16 million one-year Australian dollar loan that pays 12 percent interest annually. The spot rate of U.S. dollars for Australian dollars is $0.6250/A$1. What is the net interest income earned in dollars on this one-year tr..
|
Applied for life insurance
: Bill Boggs just applied for life insurance. During the application process, he indicated that he had never had pneumonia, when the truth is that he did have the disease as a baby. Will this misstatement on the life insurance application be grounds fo..
|