What strategy use to manage the product

Reference no: EM13713967

Clarify the following question

Question- When Proctor & Gamble revamped Pantene shampoo and conditioner with a new vitamin formula and relaunched the brand with a multimillion-dollar advertising and promotion campaign.

Part 1- What strategy did it use to manage the product through its life cycle?

I need help to describe the above problem.

Reference no: EM13713967

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