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Case studies on Coke VS Pepsi
1. What strategy is the company pursuing to compete globally? In your opinion, is this the correct strategy, given current economic conditions in the global economy? If your company is not doing business globally, what major markets can this company do to enter to compete internationally? 2. How does the company work with its suppliers or buyers? How vertically or horizontally integrated is the company? 3. Identify any new industry or sector that your company has entered or can enter, whether nationally or globally and why? 4. Pick a major strategic decision made by your company, and try to think through the ethical implication of that decision. Find cases that might have impacted the company from news items. If there are no cases, find out the ethical policy of the company and how does it implement it. 5. What kind of the structure, controls, and culture would you find in your company? How does that impact its product or process issues? 6. In what way does the company use IT (Information Technology) to service customers? How can it improve these operations? 7. Use Financial Analysis from page C-9 end of the chapter and show at least two ratios and explain their importance to an investor. 8. Use the textbook for technical terms to identify with the company's issues to show that you are implementing academic knowledge with the information you are receiving.
The CEO of your firm has just announced that the organization is considering two diverse strategies to increase business: What recommendations you would make to the CEO concerning the two proposals
question 1a critically examine the scope of marketing analysis that a company needs to undertake in the development of
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
Discuss the aspects of the IMC. (The elements of the communication mix include: advertising, direct marketing, sales promotion, publicity/public relations and personal selling.) Define each and discuss the pros and cons of the individual elements.
Explain Important information about Tapscott and Williams Electronic Commerce and what approaches might be taken to change the current model of innovation to allow both to happen
Create the Business Description portion of the Marketing Communications Plan using the business and information presented in the Case Study
Analyze the business-level strategies for the corporation you chose to determine the business-level strategy you think is most important to the long-term success of the firm and whether or not you judge this to be a good choice
What is the second stage of the consumer buying process, Which of the following marketing strategies does not concentrate on recognizing differences in customers' needs in the organization
Explain Building E-commerce Trust and What are the suggestions given by your peers
Explain how demonstrative communication involves listening and responding and Provide examples showing how demonstrative communication can be effective and ineffective, positive and negative, for the sender and receiver
Essays aboutEuropean football (soccer) club Barcelona
write down a 750- to 1000-word paper which describes the importance of blue ocean strategy and identifies product or
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