What strategy is mcdonald pursuing

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Many of us in the United States view McDonald's as a classic American company.

After reviewing global product strategies, what similarities in product offerings do you find around the world? What differences in product offerings do you find? Why are there similarities and differences in the product offerings? From the perspective of "global product or service strategies" what strategy is McDonald's pursuing? How effective would it appear to be?

Reference no: EM132469217

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