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What strategies could you use to build a competitive market

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Reference no: EM132181382

You talk with Mike and Tiffany at lunch. "You've done some great research and brought up some good ideas to implement in the presentation," you say. "There is one element that we are missing."

"One of the most important aspects of the strategy: our competitors," Tiffany states.

"I've already done some analysis, and there are many in the global market. It seems like there are several office furniture companies thriving, but not as many custom furniture manufacturers," Mike elaborates.

"Well, we need to provide the board with some solid competitors. I'll work on finding our top two," you say. Complete the following:

Who are your top 2 global competitors in the market?

Provide a strengths, weaknesses, opportunities, and threats (SWOT) analysis for each competitor.

Why are they direct competitors?

What is their competitive advantage?

Could you form a cooperative strategy with any of the competitors?

If so, how?

If not, why?

What strategies could you use to build a competitive market profile?

What is balanced scorecard?

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The paper is in relation to the analysis of the competitive aspects of the manufacturing concern especially for manufacturing company's. The SWOT analysis for the two major furniture companies have been conducted along with analysis of combined functioning has been discussed.

Reference no: EM132181382

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len2181382

11/29/2018 11:43:17 PM

I need a 700 word paper that is not more than 25% on turnitin, must have at least three refernces. needs to be APA format, I need by tomorrow afternoon. Here is the assignment:

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