What sort of pre-event information would you want to brief

Assignment Help Business Management

Reference no: EM133483331

Assignment: Staples Preparing the CEO for a Press Conference

Case 4.2: Staples Preparing the CEO for a Press Conference

Requirements: respond to the following.

Question 1. As Ms. Allen drafts Mr. Stemberg's remarks, what issues should Ms. Allen pay especially careful attention to?

Question 2. What sort of pre-event information would you want to brief Mr. Stemberg about?

Question 3. What sort of detail does he need about the event, the audience, and the occasion?

Question 4. Would it be helpful for Ms. Allen to know who they are? Would it be important for her to know what they intend to say? Why? How can she go about obtaining that information?

Question 5. What do you imagine Mr. Stemberg's business goals are for this speech?

Question 6. What specific outcomes would he and Ms. Allen want to achieve as a result of his remarks to the press and the community?

Question 7. What shadow audiences might be watching and listening to what Mr. Stemberg has to say? How should he prepare for them?

Question 8. Would you suggest to Mr. Stemberg that he rehearse his speech? If so, how would you go about that? What kind of advice would you give him as he prepares for this event?

Textbook: O'Rourke, J. S. (2019). Management communication: A case analysis approach. (6th ed.). Routledge. ISBN: 978-0-367-17812-3.

Reference no: EM133483331

Questions Cloud

Operational control and product cost in modern industry : What are the main requirements for effective operational control and product cost in modern industry?

How is perpetual inventory used where you work : How is perpetual inventory used where you work? If you are not currently working at a place that has inventory, describe how it was used in a prior job

Describing opportunity for enhanced services : Post a statement describing at least one gap and/or opportunity for enhanced services or approaches within your healthcare organization.

Required health assessments and medication : Discuss health issues, potential risks, health checks done and required health assessments and medication.

What sort of pre-event information would you want to brief : What sort of pre-event information would you want to brief Mr. Stemberg about? What do you imagine Mr. Stemberg's business goals are for this speech?

Briefly describe the processes of sap erp : Briefly describe the processes of SAP ERP. Is there any theoretical linkage between the fulfilment process and the procurement process

Which benght teaching in outpatient-rehabilitation setting : Which of the following is a demonstrated benght teaching in the outpatient/rehabilitation setting?

Describe how the statistical inference : describe how the statistical inference may be relevant for the planned case study design for this course and why

Calculate the final contract price : target share ratio is 80/20. Calculate the final fee to which the contractor might be entitled. Calculate the final contract price

User Account

All Pages