Reference no: EM131280015
Discuss
I will need 750-1,000 words.
Walking through the halls at MM, you ponder the job that lies ahead. Coming out of her office, Michelle spots you and heads in your direction.
"I'm so glad you're here," she says. "Have you settled into your office?"
"Yes," you say. "I'm eager to get started."
Michelle enters your office and takes a seat in a chair. "I'm scheduled to make a presentation to the board at the quarterly meeting next week. I know it's short notice, but I was wondering if you could pull together a 30-minute presentation for them?" she asks.
"What would you like me to present?" you ask.
"As you know, you and Elena have been brought on to revitalize the product line for the company. Your role is to create a winning marketing plan that will allow us to capitalize on the new product that Elena is designing. The board would like you to discuss some of the issues that you will be considering as you develop the marketing plan for the new product. I know they're especially interested in your thoughts on the global market."
"That sounds like a great idea," you say.
Consider the environmental variables (i.e., technological, demographic, economic, political, and cultural variables) that you must include in your marketing plan, and answer the following:
• Which of the environmental factors do you feel is the most critical, and why?
• What might someone with an opposing viewpoint think is the most important?
o Given this opposing argument, how would you argue your opinion?
• What solutions should be considered as you seek to develop a sense of ownership of your plan?
• What solutions would you recommend to the board, and why?
• Is a compromise feasible?
|
When they conflict with your personal ethics and instincts
: How do you make decisions when they conflict with your personal ethics and instincts? What personal values and ethical standards do you consider most important when making decisions? Provide an example that you have experienced or observed that suppo..
|
|
Find the amount of information gained
: which sum to unity as they should.- Find the amount of information gained by observing the source emitting each of these symbols.
|
|
Organization whether in the commercial or government
: One of the biggest threats to an organization whether in the commercial or government sector is being compromised and not knowing it. Advanced Persistent Threats (APTs) often use covert malware that sits inside of a network for months or even year..
|
|
Organization maintains a positive reputation in community
: In what ways do organizations gain trust and show they are socially responsible stewards? How is trust lost and how are reputations damaged? Discuss examples of companies that are socially responsible and have earned the trust of the community. What ..
|
|
What solutions would you recommend to the board and why
: What solutions should be considered as you seek to develop a sense of ownership of your plan? What solutions would you recommend to the board, and why? Is a compromise feasible?
|
|
New major vulnerability in the news or another
: It seems like every other day that there is a new major vulnerability in the news or another large company is compromised resulting in a breach of customer credit card numbers. The leading news networks are reporting on computer security news topi..
|
|
Consequences for unethical behavior
: What is ethical behavior and what is not in regards to gathering information on a target without written consent? Is this clearly defined or are there some gray areas? Are there any consequences for unethical behavior?
|
|
Write a paper about the given notes-presentation note
: Write a paper about the given notes-Presentation note,Strength understanding a team member.
|
|
Personal information is collected for marketing databases
: Give one example where consumer information is collected for marketing databases, but consumers receive some form of payment for the information. Give one example where personal information is collected for marketing databases, but most people (wh..
|