Reference no: EM133469993
Assignment: Harvard Business Case Write-Up- Managerial Economics
Read Harvard Business Case - "Should Maruti Suzuki Invest in Electric Cars?" and answer the questions below in detail:
Question I. Why does the Indian government want to phase out fossil fuel cars and replace them with e-cars? Why is Maruti reluctant to immediately forge ahead in the e-car segment?
Question II. Conduct a SWOT analysis of Maruti in the e-car segment. Based on the SWOT analysis, should Maruti enter the e-car market or wait?
Question III. Based on the current business and economic environment in India, should Maruti enter the e-car segment? Use game theory approach to answer this question. Identify the players, their strategies, and the appropriate game theory format to represent the conflicting situation. Provide appropriate justification and use your own payoffs for each strategy option selected by the players.
Question IV. If Maruti decides to enter the e-car market, what should be its mode of entry?
Question V. What would be an appropriate time for Maruti to enter the e-car market?
Question VI. What should the Indian government do to promote the e-car market?
Question VII. Why are e-cars considered a disruptive technology? Should the Indian government be part of the disruptive technology, considering that the country has already invested huge amounts of money in conventional cars and oil refineries? What are the benefits of this approach and what is at stake?