What should indian government do to promote the e-car market

Assignment Help Marketing Management
Reference no: EM133469993

Assignment: Harvard Business Case Write-Up- Managerial Economics

Read Harvard Business Case - "Should Maruti Suzuki Invest in Electric Cars?" and answer the questions below in detail:

Question I. Why does the Indian government want to phase out fossil fuel cars and replace them with e-cars? Why is Maruti reluctant to immediately forge ahead in the e-car segment?

Question II. Conduct a SWOT analysis of Maruti in the e-car segment. Based on the SWOT analysis, should Maruti enter the e-car market or wait?

Question III. Based on the current business and economic environment in India, should Maruti enter the e-car segment? Use game theory approach to answer this question. Identify the players, their strategies, and the appropriate game theory format to represent the conflicting situation. Provide appropriate justification and use your own payoffs for each strategy option selected by the players.

Question IV. If Maruti decides to enter the e-car market, what should be its mode of entry?

Question V. What would be an appropriate time for Maruti to enter the e-car market?

Question VI. What should the Indian government do to promote the e-car market?

Question VII. Why are e-cars considered a disruptive technology? Should the Indian government be part of the disruptive technology, considering that the country has already invested huge amounts of money in conventional cars and oil refineries? What are the benefits of this approach and what is at stake?

Reference no: EM133469993

Questions Cloud

Why you found the article interesting : Why you found the article interesting? How can other retailers/marketers use the information presented in the article?
How this policy or program impacts civil rights : Where is this policy or program in effect? - Who is in charge of writing this policy? - Who oversees the enforcement of this policy?
Apply professional use of self and leadership skills : Evaluating your own skills as a supervisor and leader helps prepare you for future roles as supervisors and leaders in the field of social work
What is the conservative argument against abortion : What is the conservative argument against abortion? What is the liberal argument for allowing access to abortion? Why is personhood such an important concept
What should indian government do to promote the e-car market : ECO550 Managerial Economics- What would be appropriate time for Maruti to enter the e-car market? What should Indian government do to promote the e-car market?
Identities and aspects of power and privilege : What insights did you gain from the activity in terms of your identities and aspects of power and privilege
Discuss the impact and implication the case had : Discuss the impact and implication the case had in the treatment and management of juveniles in the criminal or juvenile justice systems and provide a personal
Explain why social workers should understand : Explain why social workers should understand the role policy plays in determining the environment in which practitioner and client interact
Do you know and understand statistical information : Do you think you have formed your opinion using only System-1 thinking, or have you applied System-2? What part have heuristics, cognitive bias, and dominance

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd