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Eye On U operates a Web filter service for public schools and libraries to protect students from inappropriate material on the Internet. Like the industry as a whole, the company's market share has been stagnant for the past two years. Looking for new sources of revenue, the company is considering selling the data it has collected about student surfing habits to marketers trying to learn more about students' behavior on the Web. The data are anonymous, but privacy advocates are concerned about the precedent of selling information about children to marketers.
1. What should EyeOnU do? Should it protect the student's data, or should it take the opportunity to create new revenues?
2. Visit the COPPA site dedicated to distributing information about the Children's Online Privacy Protection Act at www.coppa.org/comply.htm. Then write a brief paragraph on the responsibilities a Web site operator has to protect children's privacy and safety online and how that relates to EyeOnU's dilemma.
write a 700- to 1050-word paper describing demonstrative communication. demonstrative communication includes nonverbal
1. What is Under Armour doing to make its brand personally relevant, surprising, and easy to process?
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marketing communications professionals often enough to make decisions based on ethical standards.the american marketing
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Then discuss how the twelve conclusions from the conference will help the international anti-corruption community forge ahead in fighting foreign bribery with a mutual understanding of how to achieve its goals
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when a customer continually returns to a given company because of satisfaction we call that customer loyalty. conduct
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