What should be the role of marketing

Assignment Help Basic Computer Science

Reference no: EM131245085

An aircraft company requires seven years from initial idea to full production of a military aircraft. Consider the following facts: engineering design requires a minimum of two years of R&D; manufacturing has a passive role during this time; and engineering builds its own prototype during the third year.

a. To whom in the organization should the program manager, project manager, and project engineering report? Does your answer depend on the life-cycle phase?

b. Can the project engineers be "solid" to the project manager and still be authorized by the engineering vice president to provide technical direction?

c. What should be the role of marketing?

d. Should there be a project sponsor?

Reference no: EM131245085

Questions Cloud

Explain legal aspects of organizational security management : Explain Legal aspects of organizational security management, Positive and negative influences regarding organizational security and The consequences of failing to achieve goals and objectives.

How does this relate to project management : An executive once commented that his company was having trouble managing projects, not because of a lack of tools and techniques, but because they (employees) did not know how to manage what they had. How does this relate to project management?

Describe the major categories of tests : Describe the major categories of tests and identify the major uses and users of these tests. Compareand contrast the concepts of reliability and validity and discuss how they affect the field of psychological testing.

Nominal gross private domestic investment : Nominal gross private domestic investment was $1888.0 billion in 2008 and rose to $2057.4 billion in 2009. The chain-weight price index for gross private domestic investment was 106.6 for 2008 and 110.3 for 2009, where 2005 was the base year. Calcula..

What should be the role of marketing : To whom in the organization should the program manager, project manager, and project engineering report? Does your answer depend on the life-cycle phase?

What types of strategic alternatives might such organization : Imagine a nonprofit organization trying to raise funds for cancer research. What types of strategic alternatives might such an organization develop?

Cultural challenges in adopting scrum methodology : Cultural Challenges in Adopting Scrum Methodology - In this Individual Assignment, you will select a final research topic and submit it for approval by your Faculty Member. Approval by your faculty member will confirm that your topic is relevant, m..

How should this situation be handled and by whom : During the implementation of project management, you find that line managers are reluctant to release any information showing utilization of resources in their line function. How should this situation be handled, and by whom?

Finds inefficiency in the functional lines : How should a project manager react when he finds inefficiency in the functional lines? Should executive management become involved?

User Account

All Pages