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Discussion
Social media marketing is one of the fastest growing areas of the marketing world. Choose a network, such as Facebook, LinkedIn, Pinterest, or Instagram, and explain how you have been targeted by a product or service. Identify what segmentation strategy would be appropriate for this product or service.
Are small business owners at a disadvantage if they lack the marketing research resources large companies have? Why or why not?
Predict the allocation of resources in healthcare markets within preferred provider organizations - examine their short- and long-term impact on promoting the competitive market model in the healthcare environment.
A brief overview analysis of ethical consumerism, identifying the examples of some of the products which fall into the ethical category
Describe the target customer for the product/service in terms of relevant characteristics that impact the marketing strategy, including location (how it should be reached) and buying habits
What is the market segment that Blunt Umbrella are targeting in New Zealand?
Explain how the life cycle affects the development of a new (revised) version of the product for a different market segment and why?
Discuss how the business in the selected scenario could benefit from an expert system and a content management system, and provide two examples
Based on the video, fast forward to the current day, and give your opinion on whether or not Apple's product strategy should change given its current rate.
Describe a product you like that you believe more people should purchase. As a marketer, how would you reposition the product in the customer's mind to increase its purchase? Outline your strategy. Create a new tagline for this product.
What role does an actual product's packaging play in the marketing program? Give an example of a brand you feel does an effective job in carrying through.
Analyze the types of consumers who will be drinking your beverage in demographic terms (i.e., age, education level, income, gender, ethnic group, etc.). Support your analysis with actual data on the size of the demographic groups in your local com..
Women generally commit much less crime than men. why is this so? How does power-control theory explain levels of female criminality?
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