What role does the internet play in the marketing

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Assignment:

Answer the following questions:

1. Explain in detail your selected small business industry overview segment in great depth i.e. What business are you in? line of business, products, or services etc.?

2. What role is technology playing in the industry segment of your selected small business?

3. Who are the key players and major competitors in the industry segment of your selected business? What are the trends both positively and negatively?

4. Are there barriers to entry? If so, what are they?

5. What role does the Internet play in the marketing and distribution of your selected small business?

6. Can target customers of your selected business be reached affordably?

7. How is social media used within your specific small business industry segment?

8. What role does international competition play in your selected small business industry segment?

Reference no: EM133389310

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