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What rational reason behind the acquisition

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Reference no: EM132324661

CASE STUDY - "Airborne Express"

1- PESTEL Analysis

2- 5+2 Porters' Power (7 Forces) (There may be less than 7 powers in the case)
• Buyers Power
• Suppliers Power
• Competitive
• New entries
• Substitution
• Stakeholder
• Complementors

3- Business Level Strategies (BLS) (Maybe not all of the listed strategies are mentioned in the case)
• Differentiation
• Cost Leadership
• Focus (Market Niche)
• Hybrid

4- Corporate Level Strategies (CLS) (Maybe not all of the listed strategies are mentioned in the case)
• Strategic Alliance
• Mergers, Acquisition

5- Balance score card and Key Performance Indicators (Refer to below, it is an example)

Also I need answers for below:

- Analyse 7 porter power (there could be less than 7 in the case study)
- What rational reason behind the acquisition and what must happen to be successful?
- Recommend BLS, CLS, Green Strategy and evaluate it by new balance scorecard and Key Performance Indicators.

Attachment:- CASE_STUDY.rar

Verified Expert

The paper is on a provided case study that describes an aviation organization Airborne. Airborne also offers its logistics services to clients across the world. due to the presence of some competitors in the market such as FedEx and DHL Airborne is facing little trouble to survive in the market. hence the paper recommends certain strategies for the company after market analysis of the company with the help of specific tools. it also identifies some KPI of the organization and constructs a balance scorecard accordingly.

Reference no: EM132324661

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7/24/2019 4:53:32 AM

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