What qualitative factors should be considered

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Question - DeBaca's Fish House buys fish from local fishermen and sells the fish to the public from its booth at the public market. Lately, the fish house has had a number of requests for smoked salmon and has decided to investigate whether that would be a profitable item. The salmon DeBaca's buys now costs the company Rs.100 per pound. DeBaca's would have to take the new salmon to a smokehouse to have it smoked, which would increase the total cost to Rs.162.50 for each pound of salmon. The salmon currently sells for Rs.275 per pound but would sell for Rs.325 per pound if it were smoked.

A. Based on the facts given, would it be profitable to smoke the salmon? Why or why not?

B. If the cost of the smoking process could be reduced by Rs.25 per pound, would it be profitable to smoke the salmon?

C. What qualitative factors should be considered before making a final decision?

Reference no: EM132866998

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