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In application of the concepts learned in this course, you will now compile a strategic marketing plan for a new start-up business that works in the business-to-business (B2B) sector. Your primary customer needs to be another business. For your start-up, think about a business that you would hypothetically like to start someday.
Communication
Question 1: What promotional methods would you use? (Include at least five methods, both traditional and digital.)
Question 2: What is the rationale for using each of these?
Write a 1,250 word paper that addresses the following questions: How does the organization actively demonstrate these principles?
1.using the cardinal rules of medical ethics as a base design a policy that you would implement as an administrator of
In a well-written 2-3-page paper, use at least two additional credible scholarly references, compare and contrast three marketing research methods
Can you develop a 750-1000 word executive summary of your organization ( or one you know well) annual marketing plan. Summary should include a brief situation analysis, marketing objectives, strategies, tactics, financial considerations and ti..
Complete a component of a Brand Extension Marketing Plan for one new product on the behalf of an existing for-profit organization
Review the steps in the AIDA model. In what ways has promotion affected you in various stages of this model? Does promotion affect you differently based on the type of product in question? Does the price of the product (low versus high) make a dif..
how have the events of september 11 2001 affected you personally and how have they changed the country? what has been
Describe the key characteristics that distinguish services from products and suggest how they are likely to affect the development of marketing campaigns.
Consumer Behavior Model: Consumer factors. Refer to this week's readings and the model of consumer behavior, identify the three most important consumer factors you think are relevant to the customers of your product or service offering. Explain..
Determine the characteristics of the youth (Generation X and Generation Y). What are the public relations implications regarding the use of their media habits and preferences
What were the keys to Best Buy's success? How have they differentiated themselves?
The number t is private information to player 2; player 1 knows that t equals 2 with probability 1/2 and it equals 3 with probability 1/2. - Compute the Bayesian Nash equilibrium of this game.
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