What project would you recommend pursuing

Reference no: EM132656010

Question - Situation: A college is determining which projects to pursue in 2020. You have been asked to evaluate and make a recommendation to senior management.

The strategic goals for the college (in order of priority) are to:

1) Help more students get jobs (50% Importance)

2) Improve student satisfaction scores (30% Importance)

3) Increase enrolment to the college (20% Importance)

Projects

A) Electronic Textbooks Investment: $500,000 Cash Inflow/yr: $300,000.

B) Expanded Internships Investment: $100,000 Cash Inflow/yr: $50,000.

C) High-School Mentorship Investment: $50,000 Cash Inflow/yr: $20,000.

D) Improved student lounge Investment:$500,000 Cash Inflow/yr: $100,000.

Required -

1: What project would you recommend pursuing based on a Payback Period Analysis?

2: What project would you recommend pursuing based on a Weighted Factor Model Analysis?

Reference no: EM132656010

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