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CASE: Mary Kay in India
Question 1: Explain the Mary Kay corporate culture, as presented in the video case, and how it fits into the Indian market.
Question 2: What particular challenges did Mary Kay face when the company decided to launch its products in India?
Question 3: Mary Kay President, Asia-Pacific, K. K. Chua, referred to the similarities and differences that he perceives exist between India and China. Please describe those similarities and differences in the two markets.
Attachment:- Mary Kay in India.rar
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This assignment was subjected in terms of the case study provided which is the Mary Kay case study. The assignment underwent three questions that are answered effectively. The first question referred to a video link that was about the corporate culture of the organization, the second question was about the challenges faced by the company in launching their products in India. The third question was related to the similarities and the differences K. K. Chua perceived between the nations India and China.
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