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What opportunities did blockbuster have for change

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Change is absolutely necessary within organizations. An organization cannot compete in today's competitive environment unless it is continuously changing and developing. For example, consider the company Blockbuster. At one point in time, Blockbuster was a leader in terms of video rentals. However, Blockbuster has closed all but one of its locations and has been taken over by companies like Hulu, Netflix, and Amazon.

For more information review the following article, "A Look Back at Why Blockbuster Really Failed and Why it Didn't Have To (Links to an external site.)."

Select an industry that none of your other classmates have written about. Do not duplicate industries from post to post. Then, do the following:

-After reading the Satell article, what weaknesses do you see in the Blockbuster Model?

-What opportunities did Blockbuster have for change?

-What prevented Blockbuster from proactively changing and remaining a market leader?

-Consider you were the Chief Human Resources Officer for Blockbuster in 2000, what advice would you have offered the CEO in regards to Antioco's proposal?

Reference no: EM133013446

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