What one measure of network structure

Assignment Help Marketing Management

Reference no: EM133384683

Assignment:

You want to overcome the challenge homophily presents to marketers by using the right content and seeding the right influencers. Based only on this goal of overcoming homophily, what content might you want use?

In addition, what one measure of network structure would be best to emphasize when seeding influentials?

Reference no: EM133384683

Questions Cloud

How do colleges and universities implement marketing concept : How do colleges and universities implement the marketing concept? Cite some examples of marketing activities at your college or university.

How does apple use the internet-social media marketing today : How does Apple use the internet and social media marketing today? Address the strengths and weaknesses of their approach.

Research a uses big data in its marketing process : Research a company that uses big data in its marketing process. Describe its usage and the company's enhanced insights and effect on performance.

Discuss alternatives or strategies that company implement : Include more than one alternative, detailing the advantages/disadvantages of each and applying the strengths and weaknesses within the company.

What one measure of network structure : In addition, what one measure of network structure would be best to emphasize when seeding influentials?

Discuss contingency plans and risk management : Contingency plans and risk management: You should consider the possible risks to your business and write contingency plans to address them.

Examine the marketing mix elements : Furthermore, the research will also examine the marketing mix elements and make a budget to demonstrate the potential costs associated with launching.

Characteristic on consumer decision making journey : What are the 3 possible customer journey situations in which customers need to use self-service technology (SST) for ordering food in restaurants?

Discuss the two new product pricing strategies : Discuss the two new product pricing strategies, and provide an example to illustrate each. Discuss the challenges faced by companies launching new products.

User Account

All Pages