What must be true of the gym’s customers’ demands

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Many gyms offer a mixed two-part tariff pricing scheme. One can join the gym and then have daily access at a very low cost (often, free); alternatively, one can choose not to join and pay a higher daily fee (perhaps $10 or $15). Explain the rationale for this dual pricing scheme. What must be true of the gym's customers' demands?

Reference no: EM131403737

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