Reference no: EM133048663

A. To provide you with an opportunity to monitor work plan activity to ensure adherence to market research project plan and work plans, and consistency with organisational market research policy and procedures.

-What might monitoring work plan activity involve?

2. If something is not going as planned, what actions would you take to resolve it?

B. To provide you with an opportunity to manage external consultants or service providers to ensure performance is in line with expectations and contractual requirements.

What could you use as indicators of performance and how could you check these?

C. To provide you with an opportunity to confirm validity of information and data obtained by market research.
How can you confirm validity?

D. To provide you with an opportunity to review relevance and usefulness of findings against research objectives outlined in market research project plan.

-What are your organisational objectives?

2. How can you review the relevance and usefulness of findings?

E. To provide you with an opportunity to assess performance of project against all relevant elements of market research project plan and work plans.

How can you assess the performance of your project?

F. To provide you with an opportunity to measure stakeholder satisfaction with research process and findings.

-Who are your stakeholders?

2. How can you measure stakeholder satisfaction?

G. To provide you with an opportunity to prepare reports for future improvements to research process.

-What sort of information may you have to incorporate into the report for future improvements?

2. How should you prepare a report?

H. To provide you with an opportunity to implement revised policy and practices in accordance with organisational requirements. How can you implement a revised policy?