What methods can a company use to add new products

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Reference no: EM132090591

This is a three-part question:

a) What methods can a company use to add new products?

b) describe the types of new products that can be created.

c) discuss some of the key challenges that marketers face in new product development. Provide an example of a new product launch that was later categorized as a failure. Why did that new product fail?

Reference no: EM132090591

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