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Case Study: During this assignment you will deconstruct a commercial and include the link of the commercial at the end of the paper. It is important to refer to the course materials, outside sources, and the textbook when analyzing. Think about the commercial as both the audience and designer. This assignment will develop skills needed for the final project. Spelling and proper punctuation is required when writing this paper. Look for key messages the commercial uses to attract the audience's attention.
Question 1: Design Elements- What design elements are used? Such as camera angles, color, word choices, etc. (some commercial alter the look of items) Meaning and messages are important parts of the assignment. Why are these design elements used. Look for hidden messages.
Question 2: Target Audience- Who is the target audience? Explain why you believe this. What messages are provided in the commercial? Are there any hidden messages, key words, visuals, etc. that persuade the audience to believe the media messages in the commercial.
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