What mean by the richness trade-off

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Question 1: Explain what we mean by the richness/reach trade-off. Why is this concept important today for general and functional managers? Provide examples of recent technologies that have pushed the richness/reach trade-off frontier farther out. What industries or organizations are under pressure as a consequence of this development?

Question 2: Do you believe that "the Internet changes everything," or is it "just another technology"? Be sure to defend your position.

Reference no: EM132988001

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