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Assignment:
Support your recommendation with a clear rationale, for example:
1. Who is your target audience? What digital marketing channel will best connect you (the marketer) with that target audience?
2. What marketing channel would you use? Why?
3. How will you measure the success or otherwise of your recommendation?
Should chain stores imitate the packaging of leading brands? (Store brands will frequently have the look of a well-known brand). Why or why not?
The Fast Track Ski Shoppe sells ski goggles during the four months of the ski season. Average demand follows: a. Calculate the deseasonalized sales and the seasonal index for each of the four months.
What does this mean for the organization (what steps might management need to take, how does it impact overall strategy)?
Choose a water park or other vacation destination. Create a hypothetical marketing campaign that uses what you've learned about the CRM approach. Describe how you might apply insights about developing long-lasting relationships with customers to r..
Explain full market coverage, multiple segment specialization, single-segment concentration, or individual marketing?
Create your own personal supply chain in graph form. Consider both who supplies you and who you supply. You may use the Excel spreadsheet tool or develop.
Over three billion videos are being viewed each month on YouTube. What does this mean to today's iDirect marketer
What is the importance of marketing in business world?
Write a paper on teleworking and the iusses in the work forcus
Provide at least two specific examples of Leonard Berry's Success Sustainability Model that apply within a health care organization with which you are familiar.
Distinguish between qualitative and quantita-tive approaches to research-and give some of the key advantages and limitations d each approach.
If marketing research to determine consumer preferences for toothpaste brands were to be conducted in Latin America, how would the research process be different?
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