What market research should be conducted to know target

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Reference no: EM133387953

Question: A marketing plan is the key way that businesses decide how to market their products and services to customers. have been asked by company to participate in a cross-functional team to develop a new marketing plan.

Choose a product or service then answer the following questions to provide recommendations to the cross-functional team:

What market research should be conducted to know target market and customers?
What marketing tools such as promotion, advertising, and digital marketing will be used?
What strategy will be used to address competitors in the market?
How will marketing plan success be measured?

Reference no: EM133387953

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