What makes nordstrom salespeople stay with company

Assignment Help Operation Management

Reference no: EM132296420

CASE STUDY

Nordstrom, the high-end clothing retailer headquartered in Seattle, recently marked its twenty-seventh month of sales growth as annual sales reached $10 billion and market share grew despite the company’s aversion to price markdowns. Competitors such as Saks, Macy’s, and Gap struggled during the same period, stumped by slowed consumer spending during the recent economic slump.

Nordstrom, founded in 1901 and still family-run, boasts 117 full-line stores and more than 100 Nordstrom Rack outlets. It has high expectations for its burgeoning online operations and has begun expanding overseas, but cautiously, to nearby Canada. A few key elements have always differentiated the chain. Perhaps the best known is its commitment to outstanding customer service, which some say the company practically invented. Regularly ranked near the top in customer satisfaction surveys, the company rewards its sales associates for their attention to customers with generous pay and a tradition from promoting from within. It also provides superior sales tools, such as unrivaled new inventory system that allows salespeople to quickly find what customers want. The system changed the way the store’s buyers worked, but the results were worth it.

“We’re not trying to make a buck and move on to the next thing” says Peter Nordstrom, in charge of merchandising. “This is our life. We do not want to be the generation who screws it up.”

- Approximately 250 words, provide your answer to the following questions.

Please provide at least three specific examples or ideas for each of the following questions.

How does Nordstrom differentiate itself from other clothing retailers?

What makes Nordstrom salespeople stay with the company?

Why do you think Nordstrom has enjoyed continued success for over 100 years?

Reference no: EM132296420

Questions Cloud

Corporations create chips to control their employees minds : Write a critical essay on the topic, “Can corporations create chips to control their employees' minds?”

What you have learned throughout the semester : In no less than 3 paragraphs, min 6 sentence each, answer the question above using what you have learned throughout the semester, and the core curriculum.

Lack of diversity in the biotech industry : Why do you think there is a lack of diversity in the biotech industry?

Define the measurement strategy to your methodology : Your research paper should include the following: Add your measurement strategy to your Methodology. Provide your Data Analysis with survey results.

What makes nordstrom salespeople stay with company : How does Nordstrom differentiate itself from other clothing retailers? What makes Nordstrom salespeople stay with the company?

Define disadvantages of selling the product in e-commerce : In this project, you have a two-step process to undertake: Here, you will do web-based research and write a project report on the creation of an "e-commerce".

Who are doing diverse management functions : Find examples of managers who are doing diverse management functions.

What biblical implications should be included-addressed : In a rapidly changing organization, are decisions more likely to be made using the rational or political model of organization? What biblical implications.

Dynamism and globalization creates opportunity : Dynamism and globalization creates opportunity as well as constraints. Economic Opportunities & Constrains

User Account

All Pages