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Assignment:
Consider what makes a good strategic objective and measure for an organization. Each student will choose an organization and will research their strategic plan to identify a strategic objective. Then students will outline a strong measurement related to the achievement of the strategic objective. Students should consider: Is the measurement quantitative or qualitative? Is the measurement SMART? How challenging might it be for the organization to obtain data for this measurement? Is the measurement truly reflective of the objective? Why do you believe so?
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