What level of output should firm produce to maximize profits

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Reference no: EM13757030

1. How does the demand curve faced by a perfectly competitive firm differ from the market demand curve in a perfectly competitive market?  Explain.

2. A perfectly competitive firm has the following fixed and variable costs in the short run. The market price for the firm's product is $140.

            Output               FC                   VC              TC             TR     Profit/Loss

         0                      $90               $    0               ___           ___           ___

         1                                            90                90             ___           ___       ___

         2                                            90               170           ___           ___       ___

         3                                            90               290           ___           ___       ___

         4                                            90               430           ___           ___       ___

         5                                            90               590           ___           ___       ___

         6                                            90               770           ___           ___       ___

a. Complete the table.

b. What level of output should the firm produce to maximize profits?

c. Assume this firm is making a loss when it produces its 7th unit of output.  What should the firm do in the short-run?

3. How does the profit maximization condition for a monopoly differ from that for a perfectly competitive firm?  How does this difference impact efficiency under each market structure?

4. The following table provides market share information about the soft-drink industry.

Company

Market Share

Coca-Cola

37%

Pepsi-Co

35

Cadbury Schweppers

17

Other

11

a. Do you think the Department of Justice and the Federal Trade Commission would approve a merger between any two of the first three companies listed?  Explain.

b. Do you think this market has barriers to entry?  If so, what might they be?

Reference no: EM13757030

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