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Discussion Post: Global Marketing
Topic: The Supplier and the Business Market.
In the simulation and ASG CSR database you read about the different product lines that ASG carries.
1. What kinds of products or raw materials would be needed for the product line you chose, and why? Are these materials in line with the company's mission and objectives?
2. What type of buyer-supplier relationship would you create based on your text's eight categories (pp. 208-209), and why?
3. Are there any existing products that might be adaptable for sale to businesses or industry? Explain.
4. Once you have made your initial post, comment on classmates' responses keeping in mind the mission, objectives, and standards of ASG.
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