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Discussion
Develop a brief IMC for the company or product you are working on in your assignments .
First, tell us about your company or product. What is your unique selling proposition? How do you distinguish your product or company from your competitors
Now, think about how to communicate this information using the AIDA principle. Describe your ad and promotion.
How would you vary your ad for different media platforms? How would you vary the schedule to air it for maximum coverage with minimal expense? Needs to be at a minimum of 3 fully developed paragraphs!
Prepare a 4- to 6-slides Microsoft® PowerPoint® presentation illustrating your promotional strategy.
Which of the following organizational designs would utilize a cross-classification approach that emphasizes two different factors, such as products and marketing functions?Which of the following is true of conventional approaches to organizing? Whi..
Vehicle to transport active family of four to school, work, athletic events, shopping, and other venues. Must be cost-effective to operate, consider environmental impact, be affordable, somewhat stylish, and have good resale value in five years.Pa..
Find a current news article (appearing in the last six months) that illustrates principles discussed in your class (lecture). You need to turn in the original article (or copy), or video of the material along with a two-page (double-spaced) discu..
From the e-Activity, select ten (10) states and calculate the mean and standard deviation for average insurance costs. Next, calculate the mean and standard deviation for average insurance costs for all 51 states. Compare and contrast the means a..
Explain your promotional strategy for your product or service.Include how you will use at least three of the following elements:Advertising,Public relations,Digital marketing, including social media,Sales promotion,Direct marketing,Event marketing et..
List specific changes that Apple has made to its Code of Conduct in recent years. Summarize Apple's Supplier Responsibility information.
Identify a healthcare organization where you are currently or have recently been a patient.How was your experience?
Describe the main differences in age structure at 2013 between South Australia and the Northern Territory, and briefly discuss the relationship between population age structure and consumer behaviour.
What is the role of advertising spending in experience good markets? Are spending caps welfare increasing? If a firm faces asymmetric information and it has to invest in R&D to increase the probability of high quality.
Describe the cultural demographics of your community.Explain the age breakdown of your community.Identify the major health needs of the community.
Develop skills and capability in the process of developing International Marketing Strategy. You are required to form a group of two to three people for this task. It requires you to draw on the key principles of the courseand international market..
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