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What can a business do to ensure that their product reviews are, for the most part, positive? What kind of damage do you think can happen to a brand if the majority of their online reviews are not in the most flattering light?
Can you think of any established U.S.-based products or services that would not perform very well outside of the country? Do you have any personal experience in your career with a product that was marketed outside of your country? How successful was this strategy? What is your opinion or experience with free samples? Do they work? Apparently they do for some companies selling product at Costco? What businesses are there today that should probably avoid free sampling? Instead of being the low-priced bidder, how can a business add value? And by doing so, how can a company command average or even premium rates? Has anyone else witnessed hidden fee trends in various industries? What did you do when you found out you were responsible for covering the fee? How do consumers typically respond to these types of trends? As a healthy foods or green marketer, or quick-serve restaurant, how would you effectively overcome higher price objections, especially in today's challenging economy?
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..
The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..
The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..
Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..
Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.
Promotion strategies of the one's own developed website
Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..
In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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