What is your main motive for international expansion

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Reference no: EM131042537

Your recently founded entrepreneurial company has developed a disruptively innovative product that will make all current cell phones obsolete (use your imagination!). You have every indication that your product will be a huge success. However, if you do not launch the product simultaneously in several key markets around the world, you risk being beat by your competitors/emulators and foregoing substantial profit opportunities. Analyze your situation strategically and decide:

What is your main motive for international expansion? Why?

What international strategy will you pursue? Why?

What will be your preferred mode of entry? Why?

Pose a question to your fellow classmates related to this topic (in general, not on their particular cell phone entry strategy).

Reference no: EM131042537

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