What is there about apple strategy

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Reference no: EM132560103

1. Refer to Assurance of Learning Exercise #1 (Apple) in Chapter One of your Thompson (2020) text. Read "Apple Inc: Exemplifying a Successful Strategy" in Illustration Capsule 1.1.

2. Incorporate our course (Thompson text) work for the week and dDevelop your analysis by responding to the following questions:

3. Does Apple's strategy seem to set it apart from rivals?

4. Does the strategy seem to be keyed to a cost-based advantage, differentiating features, serving the unique needs of a niche, or some combination of these? Explain why?

5. What is there about Apple's strategy that can lead to sustainable competitive advantage?

Reference no: EM132560103

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