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What is the yearly side effect for introducing new product

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Question - Suppose that Coca-Cola decides introduce a new diet soft drink in the market. The product is expected to sell well but it will likely reduce the sales of some of their other products. Analysts expect that the other diet drinks that Coke sells will lose $19.00 million in sales per year. The after-tax operating margin on sales for Coke is 24.00%. What is the yearly side effect for introducing the new product?

Reference no: EM133161826

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