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What is the value of the pestel method

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Reference no: EM131496208

Question: 1. How should managers decide which of the many factors easily identified in a PESTEL analysis they should attend to? If they have to be selective, what is the value of the PESTEL method?

2. Since people interpret the nature of environmental forces from unique perspectives, what meaning can people attach to statements about external pressures?

Reference no: EM131496208

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