What is the unit of analysis of jonathan''s study

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Reference no: EM133518856

Assignment: Case Analysis- Business Analytics and Research Methods

Case Chapter 7: Elements of Research Design

The Effect of Calorie Information on Food Consumption.

Task

Question I. Is the purpose of Jonathan's study exploratory in nature, descriptive, or is it to test hypotheses? Explain.

Question II. What is the difference between a causal and a correlational study?

Question III. Is Jonathan's study causal or correlational in nature?

Question IV. There are various degrees of interference in research - minimal, moderate, and excessive interference. To what extent does Jonathan interfere with the normal flow of events in his study?

Question V. Discuss the differences between a field study, a field experiment, and a lab experiment.

Question VI. What type of study is Jonathan's study? Is it a field study, a field experiment, or a lab experiment? Explain.

Question VII. What is the ‘unit of analysis' of Jonathan's study?

Question VIII. Is Jonathan's study cross-sectional or longitudinal in nature?

Question IX. Discuss the interrelationships between the purpose of Jonathan's study, the nature of his study in terms of correlational/causal, Jonathan's interference with the normal flow of events, and the type of study in terms of field study, field experiment, and lab experiment.

Reference no: EM133518856

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