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Assignment:
1- What is the strategy called when a company competes by offering unique products?
a) focus strategy
b) differentiation strategy
c) cost leadership strategy
2- Name the six major areas of a business plan.
3- Describe an advantage and a disadvantage to organize your business as a sole proprietorship.
4- Describe an advantage and a disadvantage to organize your business as a general partnership.
5- Describe an advantage and a disadvantage to organize your business as a corporation.
Increasing your company's market share is a great way to increase your sales, improve customer and brand loyalty, and reduce your competition.
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You are employed by National Engineering, a firm that designs subways. You are responsible for exploring international possibilities for the company.
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