What is the starting situation and industry context

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Reference no: EM131323538

Assignment

Topic: Uber Vs Cabs: Defend why Uber is or is not disruptive based on Clayton Christensen vs Robin chase

Reference style: APA

Word Count: 3000 words

Duration allowed: 48 Hours

Order description

3,000+ words analyzing a pre-approved case or industry.

Examples of acceptable cases for analysis include: Uber versus cabs.

You need to show how the theoretical models for disruption inform the actions of either an attacker or an incumbent.

Three Basic Archetypes

New Business Attacker

Incumbent Responding to a Single Major Disruptor

Complex Incumbent Responding to Multiple Disruptions

Basic Structure

What is the starting situation and industry context? (Constraints

What is the nature of the disruption (Supply, Demand, or Marketplace)?

As an attacker how are you capitalizing? As a defender how are you responding?

What in the next major move in the industry? How can you shift the battlefield to your advantage?

The preponderance of your paper should be focused on the recommendations and supporting logic/evidence.

Reference no: EM131323538

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