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What is the specific purpose of sales promotion activity

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Assignment:

What categories of sales promotion are being used? Is sales promotion directed to the trade, the final consumer, or both?

What is the specific purpose of each sales promotion activity? Why is it offered? What does it try to achieve?

What specific sales promotions do you recommend for your product or service?

What type of Sales Promotion would you do if Cherry Coke Zero was the product you are selling? Answer the questions above.

Reference no: EM133240666

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