What is the source of moleskine competitive advantage

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Reference no: EM133564191

QUESTIONS TO ANSWER.

1. What is the source of Moleskine's competitive advantage?

2. What has been its approach to innovation since founding?

3. What do you think of the changes made by CEO Arrigo Berni thus far? What did he do well? What could he have done differently?

4. What are the most urgent challenges that Moleskine faces at the end of the case? What do you think it should prioritize?

5. How well is Moleskine connecting with creators?

6. How is Moleskine positioning its identity through collaborations?

7. What do you think Moleskine should do?

 

Reference no: EM133564191

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