What is the role of communication in an organization

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Technology has impacted an organization's communication in many ways. It has now become easier for information to move across all members of a work environment, from a CEO all the way down to an occupational employee. In addition, technology has allowed for multiple and effective ways a message can be transmitted.

A memo can be emailed and kept for re-reading purposes for true understanding of what the message communicated. Instant messaging can allow for time sensitive and quick information to be passed between personnel as well as telephones allowing for remote and more channels to communicate. Nevertheless, with the ever-growing dependency on technology, there are a few negative aspects technology has brought to a workplace.

There has been a noticeable surge of "interruptive technologies" where cybersurfing and other activities have been shown to be around 28% of workday productivity ("Keeping Focus Amid the Distractions", 2008). These distractions not only decrease a company's productivity, but gossip and other forms of informal communication are easier to use through technology like texting, instant messaging and so on. Nonverbal cues also may not be utilized as often due to phones becoming main communication channels.

Technology has impacted verbal and nonverbal cue interpretation in many ways. For instance, with the creation of teleconference calls, like Skype or Microsoft teams that I utilize most often, verbal cues are easier to interpret when it comes to long distance and remote communication.

The sender is more capable of using tone of voice, repetition of words, and even use pauses to convey information more clearly. In terms of nonverbal cues, both sender and receiver can use their sight to see kinesic cues such as nodding, smiling and slouching. Nonetheless, with the use of instant messaging and emails, I see a trend of using emoticons for nonverbal cues and verbal cues to be expressed.

Keeping Focus Amid the Distractions. (2008). Communications of the ACM, 51(9), 15.

Reference no: EM132267865

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