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1. Define marketing research. Define market research.
2. What is the purpose of marketing research?
3. Name the uses of marketing research.
4. Which use of marketing research is considered basic research?
IV. Suppose that you have decided to purchase a used car to help you get back-and-forth between classes, work and home. Describe the five steps in the consumer buying process that you would be likely to follow in making this important decision.
Explain Digital advertisement and an electronic sales pitch and create two sales opportunities to use to reach out to your customers
Find an article which discusses one or more companies, groups or organizations which face a challenge by one or more of the environmental forces.
Imagine you have been hired to develop an advertising campaign for a brand you are familiar with. Identify a niche that is not being served by this brand. Construct both an advertising campaign and a theme for this niche.Prepare an overview of the pr..
Three print examples of the kind of promptional methods that consititure ambush or experiential marketing. Evaluate each exanple in terms of effectiveness of the sensory input provided.
Conduct both a SWOT analysis and needs analysis for your product. Each analysis should examine four (4) strengths, weaknesses, opportunities, and threats for your company
Explain Supply chain differences between B2C and B2B and a brick and mortar store
Discuss which of Michael Porter's basic strategies you will use to market this product and why. Outline your selected scenario and details about the firm and/or product line
What specific pricing strategies does the retailer implement? Company The home depot How does the retailer determine initial markups? What is the retailer's markdown policy? The Home depot
Logistics Management as a Sustainable Differentiator
Discuss the importance of the ‘electronic frontier' in terms of technological change.- Assess the impact of the transient nature of advertising on the Internet using relevant examples.
the discussion board db is part of the core of online learning. classroom discussion in an online environment requires
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