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Discussion 1: What is the purpose of environmental scanning? Give an example.
Discussion 2: Explain how consumers' buying habits may change during a recessionary period.
Discussion 3: Give three examples of how technology has benefited marketers. Also, give examples of how firms have been hurt because they did not keep up with the changes in technology.
250 Words
You have been asked to consult with the Google marketing team. They are specifically looking for recommendations as to how Google could be successful.
Why would customers want to buy your products or services?; What is your competitive advantage? What competing products/services exist in your marketplace?
"Identify, discuss and analyze one or more strategic business units (division) of Starbuck company?
As the owner of a women's clothing store, Karen Montenegro has an income of $75,000. She pays $30,000 per year in taxes and another $17,000 per year in grocery bills, house mortgage, and car payment. What was Karen's discretionary income last year
Give Description of a Brokerage Model e-Business and Outlines of the chosen international organization within the context of the E-business area
What import tariffs would apply and how much would they be on the product.
Explain Ford Marketing- Baby Boomers and Generation X and Y and Consider the differences in these demographic segments and explain how those differences should be addressed in terms of product offered, promotion
Create a very brief overview of 2 different marketing campaigns by matching a celebrity of your choice with a product of your choice. Do not use any celebrity/product match that currently exists, to your knowledge. In other words, play matchmaker ..
Brand "I" Assignment : Each student will develop a brand concept for herself or himself, in the professional space.
What was the critical activity in the process of Samsung's transformation into a world-beating developer of new cell phone handset designs and other product.
you are a manager in a large global manufacturing and services organization. you are trying to explain to your
Make sure you address all the main goals and objectives of your plan. These goals and objectives need to be clear, measurable, and reasonable.
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