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What is the purpose of corporate-level strategy

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Question: What is the purpose of corporate-level strategy? What are the different levels of diversification? What are the 3 primary reasons firms diversify? Any company defined as a conglomerate is the ultimate in diversification. On June 26, 2018, conglomerate General Electric's (GE) more than 100-year run on the Dow Jones Industrial Average (DJIA) came to an end. Watch this video and then discuss why General Electric was considered a conglomerate and why it is now breaking up.

Reference no: EM133605368

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