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What is the purpose of a business plan

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Reference no: EM132995560

-What is the purpose of a business plan and its objectives? What are the three key elements of the business plan and their objectives?

References:

Longenecker, J. G., Petty, J. W., Palich, L. E., & Hoy, F. (2020). Small business management: Launching and growing entrepreneurial ventures (19th ed.). Cengage.

-Chapter 3: Starting a Small Business
-Chapter 6: The Business Plan: Visualizing the Dream

Reference no: EM132995560

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