Reference no: EM132870659
-What is the product life cycle and what are the four product life cycle stages? Please explain the various pricing objectives and strategies for at least two of the product life cycle stages.
-Please state the seven functions of packaging and please name one company that you feel has successfully used packaging to help further brand themselves in this competitive environment.
-What are the four types of distribution systems and what are some of the forms of nonstore retailing? How can manufactures get wholesalers and retailers to cooperate and be efficient so that online retailers can't beat them on cost?
-Describe and evaluate the unique characteristics of each promotional technique. Please pick one promotional strategy and describe a company that you feel has been successful using this strategy.
-As a potential investor in a firm or perhaps the buyer of a business, would it be advisable for you to evaluate the company's financial statements? Why or why not? What key information would you seek from a firm's financial statements?
-What are the primary sources of short-term funds for new business owners? What are their major sources of long-term funds?
-If you were thinking about investing in the securities market, would you prefer individual stocks, mutual funds, or ETF's? Explain your choice by comparing the advantages and disadvantages of each.