What is the nature of amazons acquisition of wholefoods

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Assignment:

Amazon buys whole food- Harvard Business case

What is the nature of Amazon's acquisition of Wholefoods? What are the rationales or motivations for Amazon's diversification into the grocery business? Identify the type or level of diversification adopted by Amazon in this acquisition Comment on the acquisition price paid by Amazon and discuss the rationale for the acquisition (value-creating, value neutral, value reducing). What do you believe were the key considerations for Amazon. Explain if and why it makes sense.

Reference no: EM133292702

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