Reference no: EM132726436

Assessment Task 1 SOCIAL MEDIA MARKETING

You are required to select an organisation in order to complete this Assessment.

It is recommended that you select the same organisation you used in the prerequisite unit SMMBCM501A Plan, implement and manage blog and content marketing. If you do, you are permitted to re-use answers from the SMMBCM501A Assessments.

If you select a different organisation, follow these instructions:

Select your own business; an organisation you have access to, such as a business owned by a friend or family; or your current employer. Alternatively, you can create a business for the purpose of this Assessment.
In a future Assessment, you will be required to create content for the organisation and post it to social media. For this reason, we recommend you choose your own business (if you have one) or create a business in an industry you are passionate about. For example, if you enjoy photography, create a photography services business. If you are passionate about social media, create a social media marketing consultancy. The more engaged you are with your chosen organisation, the more you will enjoy this Assessment.
If you select an organisation that you have access to, such as a business owned by a friend or family, or your current employer, you must:
Obtain written permission from the appropriate stakeholder (e.g. the Marketing Manager), clearly stating you are allowed to post content to the organisation's social media networks(s) on its behalf;
Include a copy of the written permission when you submit your assessment; and
Obtain all necessary logins to the organisation's social media networks.
Prior to commencing this Assessment task, you must discuss your chosen organisation with your trainer.

What is the name of your organisation?

What products and/or services does the organisation offer?

Who are your organisation's target customers?

Where is your organisation located? What geographies does your organisation operate in? Melbourne